As the Fourth week started our student were back in front of their computers ready for actions and learning how to make content marketing work for them at the Squirrly Academy. The third week was focused on choosing the best topics for the audience they target and building content that appeals to them. Getting to the middle of the 3 module our students learn how content can be an done with less effort.

The final chapters of the Squirrly Academy

Last week Florin left us at understanding how an infrastructure for our idea generation can actually be able to capture more ideas and do more with less content. This week we started out with the second part of this lecture. Here the students must get to understand themselves better in order to know which are the sources of inspiration for the content on your site. Another aspect that is important for the Squirrly Academy is to change the way you perceive your work in order to keep yourself motivated. Which will be needed when having a blog or site as the results won't appear over night.In the 20 lecture we found that little insignificant things like headline generators can be the ones that give you what it takes to get out of the box with your ideas. That doesn't mean that you should use the direct result from them but the random associations they make can trigger you a great idea. In the Squirrly Academy course you can also find a short list of these kind of sites you can use when you run out of ideas for your niche.